|you had some land in a Thai town where there's a beautiful beach, and you had a chance to develop into something? Do you go with the ordinary or do you go with the unique and the bold?|
The town is Cha-Am, a couple of hours south of Bangkok - incidentally, a place where we loved to visit on weekends. A lady selling som tam (green papaya salad) and grilled chicken on beach road, right out front of a 7-11, won me over with food and service. So, you've got the beach.
Hua Hin town and beach , to the left, and Cha-Am town and beach, in the distance. Click to enlarge.
You have the land, and now your vision takes shape.
The concept: a Greek town modeled after Santorini, outfitted with restaurants, shops and rides.
An artist creates a rendering of your big-picture idea.
And then you work out more intricate details.
Next step: Clear the land.
And then you construct it. For this photo and for more showing the construction process, click here.
When all done, promote it on Thai TV. Thai tourists will supply the bulk of your customer base.